The GoRebate app lets consumers find local rebates Reward-program company Parago is tapping into value-seeking customers via a geotargeted mobile application. The GoRebate Mobile app lets marketers directly target consumers with rebates on their mobile devices. The app is available for free download in Apple’s App Store and Google’s Android Market.
Cabela’s takes aim at mobile to improve shopping experience
The Recon Hunt app for iPhone Multichannel outdoor gear retailer Cabela’s is moving beyond mobile messaging to create an end-to-end mobile strategy that delivers a better shopping experience. Cabela’s is building an opt-in mobile database, developing apps and creating campaigns around mobile to drive awareness of the retailer’s 50th anniversary.
Intuit in deal to boost its mobile banking services
Intuit is building out mobile banking offerings Intuit Inc. has acquired the mobile Web banking assets of Mobile Money Ventures as it looks expand its mobile services for financial institutions.
The truth about mobile donations
Jenifer Snyder is executive director of The mGive Foundation By Jenifer Snyder Some misconceptions have been recently shared about the effectiveness of mobile donations. And I would like to clear up any confusion that exists right now
Top 10 luxury branded mobile apps of Q2 – Luxury Daily
Please click here to subscribe to Luxury Daily for free Top 10 luxury branded mobile apps of Q2 If a consumer goes through the trouble to download a branded mobile application, he or she is likely a true brand loyalist. Knowing this, many luxury companies are either developing or evolving their apps to both woo and keep customers.
6 SMS best-practice tips for brands and retailers
Melinda Krueger is senior analyst at ExactTarget By Melinda Krueger Text messaging is unlike any channel before it. For most, it is reserved for our inner circle of friends and family. It is for important updates and requests: ETA?/On way/Pick up milk please
What’s next in youth demo convergence with mobile?
Lauren DeLisa Coleman By Lauren DeLisa Coleman How is youth forming community around mobile? If you are a marketer or advertising guru on the bleeding edge, you are beginning to ask this question more and more. Beyond what we already know about heavy social media access via one’s mobile phone, what is the current and next hot thing in youth behavior
PizzaExpress targets on-the-go customers via iPhone app
A screen grab from the PizzaExpress app Food chain PizzaExpress is keeping up with its tech-savvy consumers and letting them pay for their bill via an iPhone application. PizzaExpressed worked with mobile marketing company 2ergo. The app is available for free download in Apple’s App Store. “The app was designed by PizzaExpress to make life easier for consumers,” said Rich Millington, pre sales consultant at 2ergo, Manchester, England
BBVA Compass expands mobile efforts via BlackBerry Playbook app
Financial institution BBVA Compass has plans to add a banking application on the BlackBerry Playbook as part of its overall mobile strategy. BBVA Compass previewed the app at the Future of Mobile Banking Conference in London and the company is the first U.S.-based financial institutions to roll out a native app for the Blackberry Playbook
Pinger Adds Another Way to Text for Free
If Apple’s iMessage service looks threatening to SMS, what about a service that makes texting free to anyone with a U.S. phone number…