Although mobile has become a vital part of financial institutions’ strategies, many banks are missing the mark by not getting the word out about their mobile options to consumers, according to a study by Mercatus. The study found that the majority of consumers surveyed knew what mobile banking was in general
Consumer awareness reigns as main factor in mobile banking: study
Although mobile has become a vital part of financial institutions’ strategies, many banks are missing the mark by not getting the word out about their mobile options to consumers, according to a study by Mercatus.
BlackBerry App World hits 1 billion downloads
The application store is seeing 3 million downloads each day, according to new data released by Research In Motion.
European users embrace tablets more than smartphones: Shopzilla
European consumers embracing tablets for shopping The mobile commerce potential among tablet users in parts of Europe could be more significant than for smartphones, according to a new report from Shopzilla.
84pc US accommodations find it necessary to offer travelers a mobile booking option
A recent TripAdvisor survey found that 84 percent of U.S.
Mobile a key factor in consumer banking: study
More consumers are using mobile as a factor when banking Mobile banking is quickly becoming the future of banking statements, and a new study found that mobile is now a factor when consumers are choosing banks. The study, which was conducted by financial consulting and research firm Mercatus LLC, reported that consumers are now using mobile platforms as a major consideration for banking
What’s the top-selling phone at Verizon and AT&T?
About five months after Apple’s iPhone debuts on Verizon’s network, it is already the carrier’s top-selling handset, according to a survey of the wireless carrier’s stores by BTIG Research.
Investors Sour on BlackBerry
BlackBerry maker Research In Motion saw investors abandon the company in droves amid fresh concerns about its future.
Mobile commerce sales to reach $10B next year: Forrester
Mobile commerce is expected to reach $10 billion by the end of next year, according to a new report from Forrester Research. The report, “Mobile Commerce Forecast: 2011 to 2016,” predicts an annual compound growth rate of 39 percent for mobile commerce over the next five years. The growth is being driven by consumers who are purchasing more products and categories on their mobile devices. “While mobile commerce promises to grow rapidly, it is still a small base of overall transaction volume,” the report states. “Consumers need to be more comfortable with retrieving information and commonplace content before they are comfortable transacting on mobile devices.” Despite the high rate of growth, Forrester predicts mobile commerce will account for only 7 percent of all ecommerce sales by 2016 and 1 percent of overall sales. Mobile commerce will account for 2 percent of ecommerce sales this year and 3 percent next year. The report predicts mobile commerce will reach $6 billion by the end of this year, $10 billion next year and $31 billion by 2016