Read more about Nokia Eyes Turnaround with New CEO, Dividend Comments
Nokia today announced it has completed the sale of its Devices & Services business to Microsoft. The deal, valued at $7.2 billion when first announced in September 2012, closed at $7.5 billion
China has finally approved Microsoft’s acquistion of Nokia’s devices and services business. Read more about China Approves Microsoft's Nokia Buy with Caveat on Patent Pricing Comments
Please click here to sign up for Mobile Marketer for free Facebook cuts out middleman to drive mobile ad network revenues While Facebook has previously tested serving ads in third-party mobile apps, a current test recently revealed by the social network is more like a mobile ad network as the company is working directly with a few advertisers and publishers instead of using an outside ad-serving platform. Please click here to read the entire story on Mobile Marketer McDonald’s prepares for Olympics with #CheersToSochi campaign McDonald’s is leveraging mobile and social to cheer on athletes in the 2014 Sochi Olympic Winter Games and engage consumers in the social support. Please click here to read the entire story on Mobile Marketer Leverage real-time marketing to drive mobile email conversions: study With iPhone users spending longer periods of time reading email than Android users, marketers need to step up their real-time content strategy to turn browsing into an action, according to a new report from Movable Ink
In the final quarter before Microsoft is due to take ownership of its device business, Nokia saw the unit’s sales drop 29 percent annuall y while profits continued to sink into the red. Microsoft is buying Nokia’s handset business for approximately $7.4 billion. The transaction is expected to close near the end of the first quarter.
Please click here to sign up for Mobile Marketer for free Mobile marketers forced to choose between security and convenience Recent developments such as the Target and Neiman Marcus data breaches as well as vulnerabilities uncovered in Starbucks’ payments application point to how mobile is making it harder for companies to protect their customers’ private information while simultaneously delivering engaging experiences. Please click here to read the entire story on Mobile Marketer New York Times exec: Avoid channel-based thinking in publishing NEW YORK — A New York Times executive at Mobile Marketer’s Mobile FirstLook: Strategy 2014 said that publishers should approach mobile as a completely new medium that is different from every other marketing tactic.
Samsung Electronics introduced Galaxy Tab3 Lite (7”), which aims to combine the Galaxy Tab3 series with a slimmer, more portable design.
Nokia today said that the head of its Nokia Solutions and Networks (NSN) business will step down immediately following Micrsoft’s acquistion of the company’s devices and services d Read more about NSN Chairman Ovesen to Step Down After Microsoft Deal Closes Comments